Student Elections: Inspiration

At this stage, Beth had created a Pinterest board with a plethora of visual inspiration. When she was first trying to describe the concept to me it was very confusing. After going through this have having various discussions it began to make sense.

Pinterest: Elections Campaign Board

Beth went through her process of 'watch words'. A list of words she wants to keep in mind when creating branding projects specifically.

• Excitement
• Enthusiasm
• Scale

Within the board she collected a lot of risograph examples, which further helped me realise the potential of the style.


She explained how she is becoming inspired by the 1960's era of 'space age' design and sci-fi. I also love this style though at first I did struggle to see how it would work with this specific branding project. She wanted to reference the style and not mimic it, which at this point it seem to be easier to imagine.

Looking at the examples from the board and at Beth's analysis' helped bring the idea to life.

        

Collaboration Partner: Beth Taylor